Reels Casino Slots Ltd is a UK-based gambling operator licensed by the Gambling Commission, operating multiple Adult Gaming Centre premises across Greater London and surrounding areas since 2015.
Reels Casino Slots Ltd operates as a regulated gambling business in the United Kingdom, providing Adult Gaming Centre services across multiple locations in Greater London and surrounding regions. Established in 2015 and operating under Gambling Commission license number 43204, the company represents a segment of the UK's land-based gaming industry that combines entertainment with strict regulatory compliance.
Understanding the operational framework, licensing requirements, and player protections associated with Reels Casino Slots helps both potential customers and industry observers appreciate the regulated nature of Adult Gaming Centres in the UK market.
The UK gambling landscape includes various venue types, each with specific regulatory requirements and operational parameters. Adult Gaming Centres occupy a distinct position within this framework, offering gaming machine entertainment in dedicated premises separate from traditional casinos or betting shops.
Reels Casino Slots Ltd has developed a network of six premises across London boroughs and nearby areas, each operating under individual premises licenses granted by local authorities in coordination with Gambling Commission oversight. This dual-layer regulatory approach ensures both national standards compliance and local community considerations.
The company's corporate structure includes registration with Companies House under number 09618666, with a registered office at 742 Green Lane, Dagenham, Essex, RM8 1YX. This transparency in corporate governance aligns with UK requirements for gambling operators, providing public access to company information, filing history, and regulatory status.
Reels Casino Slots Ltd was incorporated on 2 June 2015 as a private limited company, classified under SIC code 92000 for gambling and betting activities. The company maintains active status with Companies House, fulfilling ongoing obligations for annual accounts and confirmation statements.
The most recent accounts were filed for the period ending 30 June 2024, with the next accounts due by 31 March 2026. This regular financial reporting provides transparency regarding the company's operations and financial health, accessible through the public Companies House register.
The company holds Gambling Commission account number 43204, representing its operator license for Adult Gaming Centre activities. This license type permits the operation of category B and C gaming machines in dedicated premises, subject to specific conditions regarding machine numbers, stake limits, and prize structures.
Gambling Commission regulation extends beyond initial licensing to include ongoing compliance monitoring, financial probity checks, and adherence to social responsibility codes. Operators must demonstrate appropriate policies for preventing underage gambling, protecting vulnerable customers, and maintaining fair gaming standards.
Each Reels Casino Slots location operates under a separate premises license issued by the relevant local licensing authority. This two-tier system ensures that both national gambling standards and local community considerations inform operational permissions.
The six current premises span multiple London boroughs, including Barking and Dagenham, Ealing, Surrey Heath, Wandsworth, Redbridge, and Hillingdon. Each location required individual application processes, local authority review, and ongoing compliance with premises-specific conditions.
Reels Casino Slots operates six Adult Gaming Centre premises across Greater London and surrounding areas, each serving local communities with regulated gaming entertainment.
The flagship location at 742 Green Lane, Dagenham, RM8 1YX serves as both the registered office and an operating premises under the trading name Reels Slots. This venue falls within the London Borough of Barking and Dagenham jurisdiction.
Additional locations include Reels Amusements at 127 Broadway, London, W13 9BE in the London Borough of Ealing, and a venue at 122a High Street, Epsom, KT19 8BJ under Surrey Heath Borough Council authority.
The South London presence includes premises at 11 The Broadway, London, SW19 1PS in the London Borough of Wandsworth, while East London is served by the location at 3 Goodmayes Road, Ilford, IG3 9UH in the London Borough of Redbridge.
The western expansion includes Reels Casinos Slots at 34-36 High Street, Yiewsley, UB7 7DP within the London Borough of Hillingdon, providing coverage across diverse London communities.
The distribution of venues across multiple boroughs reflects a strategic approach to market coverage, balancing density with regulatory diversity. Each local authority maintains distinct licensing policies and community standards, requiring tailored operational approaches.
This geographic spread also provides risk diversification, as regulatory changes or local policy shifts in one jurisdiction do not affect the entire operation. The company navigates multiple local authority relationships while maintaining consistent national compliance standards.
Adult Gaming Centres represent a regulated segment of the UK gambling industry, offering category B and C gaming machines in dedicated premises. These venues operate under strict Gambling Commission oversight, requiring both operator and premises licenses.
Reels Casino Slots maintains compliance through regular licensing renewals, adherence to responsible gambling protocols, and transparent business practices. Each location undergoes local authority approval and continuous regulatory monitoring.
Reels Casino Slots emphasizes its commitment to responsible gambling practices, aligning with both Gambling Commission requirements and industry best practices. This commitment extends beyond regulatory minimums to encompass proactive customer protection measures.
The company enforces strict age verification protocols, requiring proof of age and identification from all customers. Under current UK Gambling Commission rules, customer accounts are suspended until satisfactory documentation is provided, ensuring no underage access to gaming facilities.
This verification process applies universally, with staff trained to request identification and refuse service when appropriate documentation cannot be produced. The 18-plus age requirement is prominently displayed at all venues and in company communications.
Beyond age verification, responsible gambling frameworks include self-exclusion options, information about gambling support services, and staff training to identify potential problem gambling indicators. Venues display National Gambling Helpline information and links to support organizations like GamCare.
The company's website includes dedicated responsible gaming sections, providing resources for customers who may need assistance managing their gambling activities. This proactive approach reflects industry evolution toward enhanced player protection standards.
Adult Gaming Centres operate under specific regulatory parameters that distinguish them from other gambling venue types. Understanding these regulations helps clarify what customers can expect and how these venues differ from casinos or betting shops.
Adult Gaming Centres may offer category B3, B4, and C gaming machines, each with defined maximum stakes and prizes. Category B3 machines allow stakes up to £2 with maximum prizes of £500, while B4 machines permit £2 stakes with £400 maximum prizes.
Category C machines have lower stake limits of £1 and maximum prizes of £100. The total number of machines permitted in an Adult Gaming Centre is unlimited, though the mix of categories may be subject to premises license conditions.
Premises must meet physical security standards, maintain appropriate surveillance systems, and implement access controls to prevent underage entry. Staff training requirements cover responsible gambling, age verification, and regulatory compliance.
Operating hours may be subject to local authority conditions, balancing business needs with community considerations. Advertising and promotional activities must comply with Gambling Commission codes regarding social responsibility and fair representation.
Adult Gaming Centres provide a focused gaming experience centered on electronic gaming machines in a dedicated environment. Unlike casinos offering table games or betting shops focused on sports wagering, these venues specialize in machine-based entertainment.
Typical Adult Gaming Centre facilities include a range of gaming machines with various themes and gameplay styles, comfortable seating areas, and customer service desks for assistance and transactions. Venues maintain climate control and lighting designed for extended comfortable visits.
Some locations may offer refreshment facilities or vending options, though the primary focus remains gaming entertainment. Staff availability ensures customer questions are addressed and technical issues with machines are resolved promptly.
Customers aged 18 and over can register for accounts, which may be required for certain promotions or loyalty programs. The registration process includes the mandatory age and identity verification, with accounts remaining suspended until documentation is approved.
Account management features may include transaction history, responsible gambling tools, and communication preferences. The company's digital presence supports account access, though the primary business model centers on physical venue visits.
The UK regulatory framework emphasizes transparency, making extensive information about gambling operators publicly accessible. This openness serves consumer protection, regulatory oversight, and industry accountability.
The Gambling Commission maintains a public register of all licensed operators and premises, searchable by company name, license number, or location. This register provides current licensing status, regulatory actions, and key company details.
For Reels Casino Slots, the register shows operator license 43204, lists all six premises with their respective addresses and local authorities, and indicates any regulatory actions or compliance issues. This transparency allows customers and stakeholders to verify licensing status independently.
As a UK registered company, Reels Casino Slots Ltd must file annual accounts, confirmation statements, and notify Companies House of significant changes such as director appointments or registered office moves. These filings are publicly accessible, providing financial and governance transparency.
The company's filing history shows consistent compliance with statutory obligations, with accounts and statements submitted within required timeframes. This administrative diligence reflects operational maturity and regulatory awareness.
Adult Gaming Centres represent one segment within the UK's diverse gambling industry, which includes online operators, betting shops, bingo halls, casinos, and lottery services. Each segment operates under tailored regulations reflecting its specific risk profile and customer base.
The land-based gaming sector has faced challenges from online gambling growth, changing consumer preferences, and regulatory evolution. Adult Gaming Centres occupy a niche focused on machine gaming in dedicated venues, distinct from the broader entertainment offerings of large casinos.
Operators in this segment must balance operational costs, regulatory compliance expenses, and competitive pressures while maintaining viable business models. Location selection, customer service quality, and regulatory reputation become key differentiators.
UK gambling regulation continues evolving, with recent years seeing enhanced focus on customer protection, advertising standards, and operator accountability. The Gambling Commission has increased enforcement activity and introduced stricter requirements for customer interaction and safer gambling measures.
Operators must adapt to these changing requirements, implementing new systems, training programs, and compliance processes. This regulatory dynamism requires ongoing investment in compliance infrastructure and staff development.
Reels Casino Slots Ltd operates within a highly regulated framework, providing Adult Gaming Centre services across six London-area locations under Gambling Commission oversight and local authority licensing. The company's commitment to responsible gambling, transparent regulatory compliance, and adherence to age verification requirements reflects the standards expected of UK gambling operators.
Understanding the regulatory context, venue locations, and operational parameters helps potential customers make informed decisions about visiting these premises. The dual-layer licensing system, combining national gambling standards with local authority oversight, ensures both consumer protection and community consideration.
For those interested in Adult Gaming Centre entertainment, Reels Casino Slots represents an established operator with nearly a decade of operational history, transparent corporate governance, and active regulatory standing. The company's multiple locations provide accessibility across diverse London communities, each operating under the same national compliance standards while respecting local licensing conditions.
Reels Casino Slots Ltd is a UK gambling operator licensed by the Gambling Commission, operating six Adult Gaming Centre premises across Greater London and surrounding areas. The company was established in 2015 and holds operator license number 43204.
The company operates venues in Dagenham, Ealing, Epsom, Wandsworth, Ilford, and Yiewsley. Each location operates as an Adult Gaming Centre under individual premises licenses granted by local authorities.
You must be 18 years or older to enter and use gaming facilities at any Reels Casino Slots location. The company enforces strict age verification, requiring proof of age and identification from all customers before permitting access.
Adult Gaming Centres offer category B3, B4, and C gaming machines with various themes and gameplay styles. These electronic gaming machines have regulated stake and prize limits defined by UK gambling regulations.
Yes, Reels Casino Slots Ltd holds a valid operator license from the UK Gambling Commission under account number 43204. Each premises also holds individual licenses from relevant local authorities, and all licensing information is publicly verifiable through the Gambling Commission register.
The company implements mandatory age verification, provides access to self-exclusion programs, displays information about gambling support services including the National Gambling Helpline, and trains staff to identify potential problem gambling indicators. Responsible gambling resources are available at all venues and on the company website.
Reels Casino Slots operates within the regulated UK gambling industry framework, working with licensing authorities and compliance organizations.
The primary Reels Slots venue at 742 Green Lane serves as both the registered office and a fully operational Adult Gaming Centre in the London Borough of Barking and Dagenham.
With six locations across Greater London, Reels Casino Slots provides accessible Adult Gaming Centre services in Ealing, Epsom, Wandsworth, Ilford, and Yiewsley, each tailored to local communities.
Reels Casino Slots has implemented enhanced age verification systems across all venues in response to updated Gambling Commission guidance on customer identification.
The company successfully filed its annual confirmation statement with Companies House, maintaining active status and regulatory compliance.
All Reels Casino Slots venues participated in national Responsible Gambling Week, providing enhanced information and support resources to customers.